Heather Reed

Heather Reed, PhD is a Product Manager at ASAPP where she applies her understanding of AI and statistical analysis to gain novel and in-depth insights into ASAPP products and users. Prior to joining ASAPP, Heather spent Spring of 2018 at NASA Langley Research Center as a Visiting Scientist and has taught model verification, validation, and uncertainty quantification; inverse problems; and the use of high performance computing. She's an educational advocate for AI and data-driven approaches in areas where non-AI solutions have been the status quo.

Preventing hallucinations in generative AI agent: Strategies to ensure responses are safely grounded

Heather Reed

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As AI agents scale, CX shifts from labor optimization to service system design. Learn how to restructure teams, metrics, and operations.

Explore how true end-to-end resolution, human-AI collaboration, and enhanced CX can dramatically compound your ROI over time.

The old CX model is broken. Explore how agentic AI is reshaping service delivery, workforce strategy, and the future of customer experience operations.

Containment rate isn’t enough. Learn how to measure AI agent performance using goal completion, accuracy, guardrails, and experience quality.

What airlines and JetBlue teach us about building agentic customer experience, where AI and humans work together to handle complex service interactions.

How an agentic platform improve customer service in travel and hospitality by enabling proactive support, personalization, and seamless omnichannel experiences.

ASAPP's FinOps journey: how we reduced cloud costs by 45% in two years and built a culture of accountability, optimization, and continuous improvement.

"Everyone's transforming with AI." Only 34% actually are. Here's what real enterprise AI progress looks like.

ASAPP’s agentic CX platform unifies AI and human workflows to build trust, orchestrate customer journeys, and drive scalable growth, ROI, and better experiences.

During a historic US winter storm, an agentic CX platform helped an airline scale instantly, rebook passengers, and boost satisfaction.

Why the fastest path to enterprise AI isn't speed—it's choosing the right use case first. Learn the framework that separates successful pilots from stalled ones.

ASAPP earns HITRUST Certification, reinforcing its commitment to secure, compliant, and enterprise-ready generative AI.

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