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Tech vs. Humanity? Not in the Agentic Enterprise.

December 9, 2025
30 min

For decades, customer experience leaders have been asked to choose between technology and humanity—digital or voice, automation or empathy, efficiency or satisfaction. But those trade-offs are disappearing. Today’s AI breakthroughs make it possible to achieve both, redefining what it means to be an agent in an “agentic enterprise.”

In this session, you’ll learn how leading organizations are evolving from “tech that assists humans” to “humans who guide intelligent systems,” creating a future where technology and humanity work in harmony, not opposition.

Join Chris Arnold, VP of Contact Center Strategy at ASAPP, as he brings decades of contact-center transformation experience and shares insights from the upcoming CCW Market Study “Tech vs. Humanity: Redefining the Agent Role.”

What you'll learn:

Why “tech vs. humanity” is an outdated framework for modern CX
How agentic enterprises are blending human empathy with AI intelligence
The new roles emerging for agents—from AI flow designer to real-time supervisor
Practical steps to build trust, governance, and readiness for AI transformation
Headshot of Chris Arnold
Chris Arnold
VP Contact Center Strategy, ASAPP

Prior to ASAPP, Chris spent 20 years leading contact center strategy and technology implementation for Verizon and Alltel, leading staff operations, and managing desktop automation and augmentation.

Brian Cantor
Managing Director, CCW Digital

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