Your best agent—every second of every day
GenerativeAgent is the most capable AI customer service agent, delivering unmatched personalized service. It powers ASAPP’s CXP with intelligence that turns every interaction into a fully resolved outcome.
Resolution is the new standard for AI customer service agents
GenerativeAgent understands, reasons, and executes with precision - turning every interaction into a fully resolved outcome.
Unlimited capacity, 24/7
Scales infinitely to meet demand. Always available, always learning.
Safe and reliable
Uses your knowledge base and robust safety features to prevent hallucinations.
Flexible and conversational
Customers can speak naturally, interrupt, and change topics, without confusing GenerativeAgent.
Able to resolve complex issues
Takes action based on context & connections to core systems. No prebuilt flows required.
Smart enough to ask for help
Gets human guidance and oversight without breaking the conversation.
Learns from every interaction
Memory and Intelligence drive personalization and higher containment.
Better outcomes for your customers and your enterprise
GenerativeAgent improves metrics that matter by giving customers more accurate and personalized service.
Increase containment
Resolve complex interactions typically escalated to humans.
Achieve voice concurrency
Human-in-the-loop agents can oversee multiple calls at once.
No hold or wait times
Customers connect right away - no waiting, no calling back.
Fast first contact resolutions
Memory, accuracy and action mean fast, high-quality resolutions the first time.
Hyper-personalized service
Adapts instantly to customer tone, history, and intent for more tailored service.
Reduce human error
GenerativeAgent is grounded in your knowledge base, improving accuracy as it learns from human and system feedback.
Learn how ASAPP CXP delivers better customer experience
Explore ASAPP CXP
The AI-native® customer experience platform that delivers instant, personalized resolutions.
Human + AI
Bring human judgment in, where needed, with our Human-in-the-loop Agent (HILA™) workflow.
Interaction Intelligence
Serve smarter and make customers feel known with a single, lifelong customer record.
Voice
Every interaction sounds effortless and stays accurate with natural, low-latency, context-aware voice.
Build
Build, iterate, and test AI agents before going live to deploy quickly and safely.
Observe
AI you can trust with built-in tools for governance, auditing, and full control.
Integrate
Connect to your existing systems to unify data and context without ripping or replacing.
Safety & Security
Enterprise-grade guardrails and data protection measures let you scale with confidence.
A better approach to human-AI collaboration
Human-in-the-Loop Agent (HILA™) support keeps GenerativeAgent conversations moving. Customers get a consistent experience with resolution, not friction.

Real-time human-AI collaboration
GenerativeAgent knows how and when to involve human agents—without handing off the conversation.

Agent-centered workspace design
The HILA workspace - AgentDesk - shows human agents context, summaries, and AI actions to help in GenerativeAgent workflows.

Continuous optimization
Human and system feedback boosts AI accuracy as it learns and improves over time.

Expanded automation potential
Safely scale automation with confidence and human oversight.
