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Pierre Zum Buttel

Pierre Zum Buttel is Head of Business Value Services at ASAPP. In his role, he works on quantitatively defining and articulating the value that ASAPP provides to current and prospective customers. He is a data analytics professional with expertise in the hedge fund and technology industries. He holds degrees in financial economics from Columbia University and University of Wisconsin—Madison.

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ASAPP CEO Priya Vijayarajendran and AI leaders explore challenges and opportunities of deploying AI in Customer Service.

Discover how the HILA approach to human-in-the-loop boosts CX, increases resolution rates, and unlocks scalable AI performance.

As AI agents scale, CX shifts from labor optimization to service system design. Learn how to restructure teams, metrics, and operations.

Explore how true end-to-end resolution, human-AI collaboration, and enhanced CX can dramatically compound your ROI over time.

The old CX model is broken. Explore how agentic AI is reshaping service delivery, workforce strategy, and the future of customer experience operations.

Containment rate isn’t enough. Learn how to measure AI agent performance using goal completion, accuracy, guardrails, and experience quality.

What airlines and JetBlue teach us about building agentic customer experience, where AI and humans work together to handle complex service interactions.

How an agentic platform improve customer service in travel and hospitality by enabling proactive support, personalization, and seamless omnichannel experiences.

ASAPP's FinOps journey: how we reduced cloud costs by 45% in two years and built a culture of accountability, optimization, and continuous improvement.

"Everyone's transforming with AI." Only 34% actually are. Here's what real enterprise AI progress looks like.

ASAPP’s agentic CX platform unifies AI and human workflows to build trust, orchestrate customer journeys, and drive scalable growth, ROI, and better experiences.

During a historic US winter storm, an agentic CX platform helped an airline scale instantly, rebook passengers, and boost satisfaction.

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