ASAPP Adds Continuous Red Teaming to CXP to Build Trust in Enterprise AI
Learn More
SVG of ASAPP logo.
Product
Platform
Customer Experience Platform

Deliver personalized resolutions instantly by uniting your tools, data, and teams with our AI-native® platform.

Features
GenerativeAgent®

Automate interactions with AI agents

Build

Test & iterate AI agents before going live

Human + AI

Human-in-the-Loop (HILA™) workflow

Observe

Tools for governance, auditing, & control

Interaction Intelligence

One system of record for every customer

Integrate

Connect your systems—no rip & replace

Voice

Natural conversations, instant answers

Safety & Security

Enterprise guardrails & data protection

New Release
5 AI Agents + Orchestration
Learn more
Explore ASAPP
Book a Demo
Take a Product Tour
ROI Calculator
Product Resources
Documentation

Discover how ASAPP helps CX teams handle more interactions, resolve issues faster, and improve customer satisfaction—without adding headcount.

Industries

How we can help

Discover real-world use cases and learn how ASAPP can help you drive better outcomes in your contact center like faster resolution, increased efficiency, and improved customer satisfaction.

Industry

Travel & hospitality
Insurance
Financial services
Retail
Telecom
Utilities
Healthcare

How we help

Self-service insights

Quality assurance

Real-time agent assist

CSAT improvement

Featured Resource

100 Use Cases for contact centers by industry.

Figuring out how to get started with a generative AI agent might seem like a daunting task. But it doesn’t have to be. We make it simple with a reliable, data-driven approach to identify interaction types with high automation potential.

Customers
Resources

All Resources

Explore the latest in AI research and CX innovation. See how machine learning can help optimise agent efficiency and improve customer experiences.

Explore
All Resources

Explore the latest in AI research and CX innovation.

Blog

The best place to learn the latest and greatest in contact center AI.

Events

Come meet ASAPP in-person at an AI or CX event near you.

eBooks

Explore downloadable content on reimagining customer service with AI.

Webinars

Experts cover critical trends shaping AI-powered customer service.

Learning Hub

Learn the fundamentals of AI agents & agentic customer experience.

Featured Resource

The best AI Agent platforms for customer service: A 2026 buyer’s guide

Read now
Why ASAPP
Why ASAPP

We’ve redefined the human-AI relationship.

About Us

We help solve the toughest problems in customer service.

ASAPP in the News

Follow along with notable moments and milestones.

Partnerships

Our partner network helps you deploy AI and integrate quickly.

Patents

ASAPP is pioneering research with 70+ backed patents.

Research Papers

In-depth thinking on AI and the future of customer service.

Featured Resource

Inspired by large, complex, data-rich problems, ASAPP goes beyond basic automation to redefine the role of AI in the contact center. See how you can expand contact center capacity.

Contact UsProduct Tour
Book a DemoTake a Product Tour

Snowflake CEO and Chairman Frank Slootman Joins ASAPP’s Board of Directors

NEW YORK - September 11, 2023 - ASAPP, the generative AI company for contact centers, today announced that Frank Slootman, CEO and chairman of Snowflake, has joined its Board of Directors. 

‍

As a board member, Slootman will help guide ASAPP’s leadership to support its global growth. Slootman will continue to lead Snowflake as the company’s CEO and chairman, a position he has held since 2019.  

‍

“Eight years ago, when we were a lone voice saying that AI products would completely transform contact centers and how enterprises interact with their customers completely, most would give us a funny look and think we were nuts. Today, we help several of the largest enterprises in the world do just that, and it has become widely accepted that this represents one of the most significant opportunities out there. We couldn't be more excited to have Frank's wisdom and energy to assist us as we continue executing our vision and scaling ASAPP.” said Gustavo Sapoznik, ASAPP’s CEO & Founder.

‍

Slootman brings over 30 years of experience as an entrepreneur and innovator in the enterprise software industry. He has an unique track record of scaling organizations, growing revenue and driving innovation. During his tenure at Snowflake, he led the company through its historic IPO, the largest ever for a software company. Previously, Slootman served as CEO and President of ServiceNow from 2011 to 2017, also leading the organization through a successful IPO. Slootman has also served as President of the Backup Recovery Systems Division at EMC, following an acquisition of Data Domain Corporation/Data Domain, Inc., where he served as the Chief Executive Officer. 

‍

"I am excited to join the ASAPP board of directors at this juncture," said Slootman. "The promise of AI to radically redefine the contact center has never been closer and more realistic than it is right now, and ASAPP is leading the way. Consumers everywhere are panting for a low-friction and delightful service experience while enterprises need to reset the economics associated with these operations by automating interactions."

‍

Slootman’s appointment follows a period of strong momentum for ASAPP, including introducing products like CoachingAI, GenerativeAgent, and AutoAssist, which are the newest additions to the company’s suite of AI-Native® products purpose-built for the contact center. This year, ASAPP also earned a slew of industry recognition and accolades including:

  • Placed on Inc.’s Best Workplaces 2023 list 
  • Named the winner in the 2023 Artificial Intelligence Excellence Awards 
  • Recognized as a Strong Performer in The Forrester Wave™: Conversation Intelligence For Customer Service, Q3 2023

To learn more about ASAPP, visit www.asapp.com.

About ASAPP

ASAPP is the agentic Customer Experience Platform (CXP) purpose-built for enterprise customer service. CXP orchestrates AI agents, human expertise, and enterprise systems to resolve customer issues faster and more accurately across voice and digital channels.

At the core of the platform is GenerativeAgent®, created to autonomously listen, reason, act, and improve through interaction intelligence. Enterprise service teams use ASAPP to run their operations with measurable outcomes, governance, and production-scale reliability.To learn more about ASAPP, visit www.asapp.com.

Media Contact

Erica Anderson, Offleash PR for ASAPP
‍asapp@offleashpr.com

Share

ASAPP logo in white color.

ASAPP's mission is to elevate human performance through the power of generative AI.

Receive the latest news and content from ASAPP
Close-up of a purple curved shape on a black background.
Thank you, your submission has been received.
Oops! Something went wrong while submitting the form.
Product
ASAPP CXPGenerativeAgent®Human + AIVoiceBuildObserveIntegrateSafety & SecurityBook a DemoDocumentationProduct TourProduct Resources
Customers
JetblueAmerican AirlinesView All
Industry
HealthcareFinancial ServicesInsuranceRetailTelecomTravel & HospitalityUtilities
Solutions
Agent AssistCSAT ImprovementQuality ManagementSelf-service Insights
Compare
vs Sierravs Decagonvs Google CCAIvs PolyAIvs Cognigyvs Dynamics 365
Resources
All ResourcesROI CalculatorBlogeBooksEventsLearning HubWebinars
Company
Why ASAPPAbout UsIn the NewsPartnershipsPatentsResearch PapersCareersContact
ASAPP CXPGenerativeAgentBook a DemoWhy ASAPPContact UsProduct Tours
GDPR BadgeCCPA BadgePCI DSS compliant logo with a green check mark.

© ASAPP, Inc. All rights reserved.

Privacy PolicyTrust PortalAI Transparency PortalPatent Notice