Contact Centre Strategies Summit
Join ASAPP at the Contact Centre Strategies Summit Toronto to explore how contact centres are evolving in the age of agentic AI. Stop by our booth to experience ASAPP CXP and attend our Day 1 fireside chat focused on modern contact centre strategy.
ASAPP highlights the Agentic Enterprise through in Toronto
About the event
The Contact Centre Strategies Summit brings together visionary contact centre and customer experience leaders for two days of strategic sessions, sessions, and networking designed to transform contact centres from cost centres into value creators. Attendees gain insights on leveraging AI, analytics, and advanced tools to boost operational excellence, deepen loyalty, and unlock new growth opportunities.
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Stop by ASAPP’s booth to explore CXP and join our Day 1 fireside chat on the future of the contact centre.
Fireside Chat
How ASAPP and Tangerine are Rethinking AI in the Contact Centre from Automation to Resolution
In this main-stage fireside chat, Lora Paglia, COO of Tangerine, and Max Black explore how contact centre leaders are moving beyond automation toward agentic AI strategies that deliver real resolution—without sacrificing control, trust, or governance.
Meet with us
Visit the ASAPP booth
Stop by our booth to experience the ASAPP Customer Experience Platform (CXP) in action. See how a personal AI agent resolves customer needs instantly across voice and digital, explore real examples of governed, intelligent workflows, and talk with our team about how CXP unifies your systems, data, and decisions into one platform.
Rethinking AI in the Contact Centre: From Automation to Resolution
In this session, ASAPP and Tangerine share how contact centre leaders are moving beyond traditional automation toward agentic AI that can reason, adapt, and take action across complex customer journeys—while remaining governed, observable, and human-led to drive scalable business and CX impact. Join ASAPP & Tangerine for this session on Day 1 (Tuesday, Feb 24) at 2:00 PM ET
Lora is the Senior Vice President and Chief Operating Officer at Tangerine, Canada’s leading challenger bank. She oversees Tangerine’s operations, strategic delivery and analytics teams. With a background in risk management and analytics, Lora previously served as Tangerine’s CRO. She is a results-oriented leader skilled in driving performance, innovation, and building high-performing teams. Her current mandate focuses on scaling personalization, enhancing productivity, and delivering award-winning customer experiences using AI and cloud-native technologies.
Max Black is a sales leader at ASAPP who owns strategic customer relationships across financial services, utilities, retail, and other sectors for the firm. An early employee of ASAPP from 2017, Max founded the Customer Success function and also led Solutions Engineering, playing a key role in growing the company’s impact to customers and refining its approach to value delivery and technical solutioning. Prior to ASAPP, he worked on some of the earliest enterprise AI transformations at IBM Watson Group for multinational clients across sectors.
What can ASAPP do for you?
GenerativeAgent® is the most capable customer service AI agent you’ve ever met. It resolves complex customer issues on its own over voice or chat. Using an innovative human-AI collaboration model, if it gets stuck, it asks a human for help - without making the customer start over.
Faster service for your customers
GenerativeAgent is on duty 24/7 and scales instantly to meet demand.
First contact resolution
Shorter queues for your agents
Save your human agents for higher-value interactions.
Self-service increase
Lower costs for your contact center
Gain limitless capacity to serve customers without increasing costs.
Cost reduction per chat
