The latest
What’s wrong with an automation vs human approach?
Revolutionary thinking drives high-impact results. Here’s why automation should be used to empower human agents, not replace them. Watch now

Judith Spitz, PhD
Advisor, ASAPP
How can AI change the customer experience?
After 30 years with few changes in the contact center, AI technology is radically improving productivity in a way that both customers and agents love. Watch now

Rick Hoefert
Chief Customer Officer, ASAPP
What does it mean to augment an agent?
When artificial intelligence and machine learning assist contact center agents both consumer companies and the customer they serve win. Watch now

Yvette Kanouff
Partner of JC2 Ventures and Advisor to ASAPP